Many organizations view their website as a one-time investment, but neglecting ongoing optimization can lead to serious consequences. Slow load times, security vulnerabilities, and poor user experience (UX) not only drive users away but also hurt search rankings and brand credibility. This article explores the hidden costs of an unoptimized website and how continuous improvement…
At KWALL, we don’t just build higher education websites. We love higher ed: creating digital experiences that inspire colleges and universities to connect with students, engage faculty members, and inspire donors. We know that a university website is more than just a source of information. It showcases your school’s academic programs, student life, and values….
A website redesign is a significant investment, often viewed as a one-time project to refresh a brand’s online presence. However, many organizations make the mistake of assuming that once the new design is launched, their work is done. Most website redesigns fail without ongoing optimization is crucial to understand because, without a long-term optimization strategy,…
The global EdTech market is experiencing rapid expansion, with projections indicating it will approach $1 trillion by 2030.By 2026, EdTech’s market is projected to reach $133.05 billion, driven by an 18% annual growth rate. Growth Drivers in the EdTech Market In 2024, the global EdTech market is valued at around $325 billion, and it’s expected…
The wait is over—Drupal has just unveiled its latest Release Candidate (RC), and it’s shaping up to be the most user-friendly version of the content management system (CMS) to date! For developers, content creators, and site administrators alike, this is your chance to take a first look at what the future of Drupal holds. Why…
The edtech startup landscape has undergone significant transformations over the past years. With venture capital investments declining in 2024, the sector has moved away from the pandemic-era funding boom. Today, surviving edtech founders are more experienced, strategically focused, and deeply committed to their missions. A survey of 37 edtech founders assessed the current environment and…
As the year winds down, it’s the perfect time to look ahead and pinpoint the key web trends that will shape the next 12+ months. In this post, we’ll delve into trends specific to higher education, as the majority of our clients are colleges and universities. Years ago, higher education institutions hesitated to use terms…
The shift towards digital learning in higher education has highlighted the critical need for accessible online environments. A recent EDUCAUSE QuickPoll revealed that while many institutions face risks such as potential legal actions due to non-compliance with accessibility standards, opportunities exist to turn these challenges into pathways for innovation and inclusivity. This post explores the…
We are excited to share that KWALL’s web redesign for Central Connecticut State University (CCSU) has been awarded a W3 Award! Hosted by the Academy of Interactive and Visual Arts, the W3 Awards spotlight the exceptional work of industry-leading creative professionals worldwide, showcasing their innovation, creativity, and impact in the digital space. This accolade highlights…
The 2024 AMA Symposium for the Marketing of Higher Education has wrapped up, leaving us inspired and motivated to tackle the evolving challenges in higher ed marketing. This year’s event, held in Las Vegas, gathered marketing leaders, educators, and innovators from across the country to share insights, strategies, and future-focused ideas. With sessions covering topics…
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