Embarking on a data migration to a new CMS for your college or university may leave you fraught with worry about all the things that could go wrong. But with the right partner, it doesn’t have to be that way. Over time, as the needs of students and requirements of higher education change, you may…
The COVID-19 pandemic created many new challenges for higher education learners. The crisis forced students to complete their coursework at home, and it’s harder than ever for them to engage with their peers. Students depend on virtual learning and socializing experiences more now than ever before. Student support networks provide a much-needed remedy to the…
The Covid-19 pandemic led to severe declines in college enrollment, and community colleges were hit the hardest. In 2020, fall college enrollment had an unprecedented 6.8% decline, and the decline was highest among low-income high school students. In contrast, enrollment in public four-year colleges from students at high-income schools was unaffected. Right now, enrollment is…
Stop the chaos and reach your goals with an effective website governance plan Your institution of higher learning built an informative, engaging website that everyone is proud of. But that was a year ago. What are you doing to keep the site’s content fresh and relevant? If you don’t have a plan for website governance,…
As vaccination rates rise, colleges are opening their campuses again and trying to attract new students, but this doesn’t mean that the COVID-19 pandemic is over. Infection rates are falling, but COVID variants and SARS-CoV-2 (the coronavirus that caused the COVID-19 disease) still exist, and epidemiologists say that the virus is shifting from a…
Your college or university offers many educational opportunities. But, to distinguish itself from other schools, you may also need to show students you can help them grow their careers. To understand why, consider the results of a recent survey of 95,505 full-time freshmen entering 148 baccalaureate institutions. In the survey, most respondents said being able…
You have a fantastic site design, great program offerings, and a socially active and beautiful campus with wonderful amenities, yet your website is not getting much traffic. There are a number of reasons this could be happening, but the most likely culprit is your content strategy. Search engines don’t only notice good websites, they notice…
Know your audience, use video, and be careful which social platform you use Online learning isn’t new, but it’s become the “new normal” of higher education because of the COVID-19 pandemic. Vaccination rates are increasing, but 33% of administrators of post-secondary schools still say they will continue to offer online course options even after…
Higher education institutions use Facebook ads to generate interest from prospective students. Thanks to Facebook lookalike audiences, colleges and universities can deliver targeted ads like never before. Facebook lookalike audiences help higher education institutions identify and connect with social media users who share attributes similar to their alumni, faculty, and students. To understand why, let’s…
Your higher education institution’s website is performing well, and you want to keep it that way, but no website stays on top on its own. To accomplish this goal, you need to prioritize regular website maintenance and optimization. In this post, we’ll go over three reasons you can’t neglect website maintenance and five steps to…
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