Here’s why you need to prioritize search engine optimization (SEO) for any higher education website Higher education institutions must leave no stone unturned to connect with web visitors from around the world. Yet, colleges and universities frequently ignore SEO — despite the power of a comprehensive SEO strategy to help them drive website traffic…
Good SEO helps your institution’s website rank higher in searches. Let’s look at how Optimizing for SEO can work for you. Ranking high on internet searches is important if the right students, and their parents, are going to find your website, and hence your school. That takes good SEO, or “search engine optimization.” With the…
When it comes to the digital presence for your higher education institution, don’t settle for anything less than exceptional — here’s why you should hire a digital marketing agency that specializes in higher ed. Digital marketing has potential, particularly when it comes to your higher education institution. If you craft an effective digital marketing strategy…
Learn to Use SEO to Drive Better Student Enrollment For many students, finding your website is the first step to finding their way to your campus. SEO stands for Search Engine Optimization. It is a term that gets thrown around the business world and e-commerce, but what does it mean to colleges and universities trying…
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